Maintain: The 3 Simple Shifts that Turn Temporary Weight Loss into Lasting Freedom

Reaching your goal weight is not the finish line—it’s where the real journey begins. Discover the science-backed identity shifts that break the cycle of weight regain for good.

About the Book: Why is losing weight—and more importantly, keeping it off—so incredibly difficult? Despite the rise of modern medical interventions like GLP-1s and the proliferation of fad diets, the vast majority of people find themselves trapped in a frustrating cycle of losing weight only to regain it. New York Times best-selling author and brain and cognitive scientist Susan Peirce Thompson, the founder of Bright Line Eating, argues that the problem isn't your willpower—it's your internal framework.

In Maintain, Dr. Thompson moves beyond temporary solutions to tackle the root cause of weight regain: your identity. By exploring three science-backed identity shifts, this book offers a roadmap to rewire your deep-seated relationship with food, dieting, and your own self-perception. Whether you are navigating life after weight-loss surgery or looking for a sustainable way to sustain progress after a diet, this guide provides the neurological and psychological tools needed to turn temporary results into lasting freedom.

Key Features & Benefits:

• Scientifically Backed: Authored by a cognitive scientist, the book utilizes research into brain health and the psychology of eating to explain why traditional methods often fail.

• Focus on Identity: Shifts the conversation from restrictive dieting to permanent identity change, addressing the "why" behind sustainable weight maintenance.

• Proven Expertise: Built on the methodology of the internationally recognized Bright Line Eating program.

• Long-Term Solution: Specifically designed for those seeking an end to the "lose-regain" cycle, offering a sustainable path forward that works with—not against—your brain.