Never Say Die: My Life in Business and Entrepreneurship By Shripal Morakhia

THE GRIPPING, CANDID MEMOIR OF RESILIENCE, INNOVATION, AND UNYIELDING ENTREPRENEURSHIP FROM BUSINESS ICON SHRIPAL MORAKHIA.

“Never Say Die” isn't just a catchy motto for investor and entrepreneur Shripal Morakhia—it has been his ultimate guiding philosophy through a lifetime in the trenches of commerce. Hailing from an esteemed business family that once reigned as leading stockbrokers of the Bombay Stock Exchange, Shripal's trajectory shifted dramatically in the early 1980s when he suddenly lost his father just as he finished his MBA in the USA and prepared to build a life abroad. Returning to India out of family duty, he stepped up to steer the helm.

Over the next three decades, Shripal built a reputation as a visionary powerhouse, founding trailblazing companies like ShareKhan and Smaaash (and even briefly owning the legendary Amar Chitra Katha). But as economic tides turned, he also faced the soul-sapping, punishing lows of volatile business cycles. Through every triumph and crushing setback, his refusal to surrender kept him innovating, reinventing, and fighting back. Never Say Die is an honest, masterclass look at ambition, family legacy, failure, and the relentless grit required to survive at the top.

Why this book is a must-have:

• Legendary Author: Penned by Shripal Morakhia—the pioneering founder behind household names like ShareKhan and Smaaash.

• Behind-the-Scenes Business Insight: Offers a rare, unfiltered look at the highs and lows of Indian entrepreneurship, financial markets, and building massive brands from the ground up.

• Inspring Resilience: A masterclass in navigating catastrophic business cycles, personal loss, and corporate reinvention.

• Essential Non-Fiction: A must-have for aspiring entrepreneurs, business students, and readers fascinated by modern Indian corporate history.

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