{"product_id":"zero-to-one-12-rules-for-life","title":"Zero to One: Notes on Start Ups, or How to Build the Future By Peter Thiel with Blake Masters","description":"\u003cp data-path-to-node=\"2\"\u003e\u003cb data-path-to-node=\"2\" data-index-in-node=\"0\"\u003eTHE BLUEPRINT FOR INNOVATION IN A STAGNANT WORLD.\u003c\/b\u003e\u003c\/p\u003e\n\u003cp data-path-to-node=\"3\"\u003eWhy copy existing models when you can create something entirely new? In \u003ci data-path-to-node=\"3\" data-index-in-node=\"72\"\u003eZero to One\u003c\/i\u003e, legendary entrepreneur and investor Peter Thiel argues that true progress comes from doing what has never been done before—moving from \"0 to 1\" rather than simply improving upon what already exists (\"1 to n\").\u003c\/p\u003e\n\u003cp data-path-to-node=\"4\"\u003eThis isn't a manual for building a better search engine or an operating system; it is a provocative guide to finding the \"valuable company nobody is building.\" Thiel challenges readers to look toward the future, think contrarian, and focus on innovation that creates real monopolies by solving unique problems. If you want to understand how to build a business that leaves a lasting impact, this is your starting point.\u003c\/p\u003e\n\u003cp data-path-to-node=\"5\"\u003e\u003cb data-path-to-node=\"5\" data-index-in-node=\"0\"\u003eWhy this book is a must-have:\u003c\/b\u003e\u003c\/p\u003e\n\u003cul data-path-to-node=\"6\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"6,0,0\"\u003e\u003cb data-path-to-node=\"6,0,0\" data-index-in-node=\"0\"\u003eContrarian Wisdom:\u003c\/b\u003e Challenges common business myths and provides a fresh lens on what truly drives long-term success.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"6,1,0\"\u003e\u003cb data-path-to-node=\"6,1,0\" data-index-in-node=\"0\"\u003eFocus on Innovation:\u003c\/b\u003e Teaches the art of creating new markets rather than competing in crowded, existing ones.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"6,2,0\"\u003e\u003cb data-path-to-node=\"6,2,0\" data-index-in-node=\"0\"\u003eHighly Influential:\u003c\/b\u003e A foundational text for modern startup founders, investors, and anyone interested in technological progress.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"6,3,0\"\u003e\u003cb data-path-to-node=\"6,3,0\" data-index-in-node=\"0\"\u003eActionable \u0026amp; Insightful:\u003c\/b\u003e Filled with profound questions that force you to rethink your approach to business strategy and the future.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-path-to-node=\"7\"\u003eBuild the future. Add \u003ci data-path-to-node=\"7\" data-index-in-node=\"22\"\u003eZero to One\u003c\/i\u003e to your collection at \u003cb data-path-to-node=\"7\" data-index-in-node=\"56\"\u003eBeetle Bookshop\u003c\/b\u003e today—enjoy \u003cb data-path-to-node=\"7\" data-index-in-node=\"84\"\u003e10–14% off\u003c\/b\u003e and \u003cb data-path-to-node=\"7\" data-index-in-node=\"99\"\u003eFree Shipping on orders above ₹500\u003c\/b\u003e!\u003c\/p\u003e","brand":"BEETLE BOOK SHOP","offers":[{"title":"Default Title","offer_id":52612310303003,"sku":null,"price":594.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0686\/2150\/0699\/files\/71HTDtk41VL._SL1500.jpg?v=1784283885","url":"https:\/\/beetlebookshop.com\/products\/zero-to-one-12-rules-for-life","provider":"Beetle Book Shop","version":"1.0","type":"link"}