{"product_id":"the-new-divide-power-control-the-cost-of-ai-by-jibu-elias","title":"The New Divide: Power, Control \u0026 the Cost of AI By Jibu Elias","description":"\u003cp data-path-to-node=\"4\"\u003e\u003cb data-path-to-node=\"4\" data-index-in-node=\"0\"\u003eAN ESSENTIAL PERSPECTIVE ON THE HUMAN COST OF THE AI REVOLUTION.\u003c\/b\u003e\u003c\/p\u003e\n\u003cp data-path-to-node=\"5\"\u003eArtificial intelligence is being hailed as the next great miracle, but behind the glossy surface of \"innovation\" lies a more complex reality. \u003ci data-path-to-node=\"5\" data-index-in-node=\"142\"\u003eThe New Divide\u003c\/i\u003e is a powerful, urgent exploration of how AI is quietly reshaping our economies, our social boundaries, and our very definition of human agency.\u003c\/p\u003e\n\u003cp data-path-to-node=\"6\"\u003eDrawing on nearly a decade of experience at the forefront of the AI governance landscape, Jibu Elias peels back the layers of the tech industry’s optimism to reveal the true cost of unchecked development. From mass job displacement and embedded biases to the consolidation of power by tech giants and the heavy environmental toll of these systems, Elias asks the questions we can no longer afford to ignore: Who truly benefits? Who is being left behind? And, most importantly, how do we reclaim our future?\u003c\/p\u003e\n\u003cp data-path-to-node=\"7\"\u003eMoving beyond Silicon Valley narratives, this book offers a vital perspective from the Global South. It is a clarion call for ethical governance, regulation, and a human-centric approach to technology. As AI accelerates, \u003ci data-path-to-node=\"7\" data-index-in-node=\"221\"\u003eThe New Divide\u003c\/i\u003e serves as both a roadmap for understanding our current predicament and a call to action to safeguard our digital and cultural autonomy.\u003c\/p\u003e\n\u003cp data-path-to-node=\"8\"\u003e\u003cb data-path-to-node=\"8\" data-index-in-node=\"0\"\u003eWhy this book is a must-read:\u003c\/b\u003e\u003c\/p\u003e\n\u003cul data-path-to-node=\"9\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"9,0,0\"\u003e\u003cb data-path-to-node=\"9,0,0\" data-index-in-node=\"0\"\u003eA Necessary Perspective:\u003c\/b\u003e Provides a critical, grounded view from the Global South on the global AI race.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"9,1,0\"\u003e\u003cb data-path-to-node=\"9,1,0\" data-index-in-node=\"0\"\u003eExpert Insight:\u003c\/b\u003e Written by a leading policy advisor and AI governance researcher who helped shape India’s national AI mission.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"9,2,0\"\u003e\u003cb data-path-to-node=\"9,2,0\" data-index-in-node=\"0\"\u003eHuman-Centric Focus:\u003c\/b\u003e Explores the intersection of technology, ethics, and culture, and the urgent need to protect what makes us human.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"9,3,0\"\u003e\u003cb data-path-to-node=\"9,3,0\" data-index-in-node=\"0\"\u003eA Call to Action:\u003c\/b\u003e Demands urgent attention to governance and regulation, making it a crucial read for policymakers, technologists, and concerned citizens alike.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-path-to-node=\"10\"\u003eThe window for action is closing—reclaim control. Add \u003ci data-path-to-node=\"10\" data-index-in-node=\"54\"\u003eThe New Divide\u003c\/i\u003e to your collection at Beetle Bookshop today.\u003c\/p\u003e","brand":"BEETLE BOOK SHOP","offers":[{"title":"Default Title","offer_id":52464744268059,"sku":null,"price":679.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0686\/2150\/0699\/files\/71rnNTK5goL._SL1500_b215ac77-bee4-4231-a7e1-65959a7e51e9.jpg?v=1783316290","url":"https:\/\/beetlebookshop.com\/kn\/products\/the-new-divide-power-control-the-cost-of-ai-by-jibu-elias","provider":"Beetle Book Shop","version":"1.0","type":"link"}