{"product_id":"made-in-fire-hard","title":"Made in Fire: Hard-Won Lessons for Believers, Builders and Future Founders","description":"\u003cp\u003e\u003cb\u003eDiscover the raw, unvarnished truth of what it takes to build an enduring company from the trenches of real entrepreneurship with \u003ci\u003eMade in Fire\u003c\/i\u003e by Rajnish Kumar!\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eAbout the Book:\u003c\/b\u003e Every successful company begins not with a sterile business plan, but with an internal fire. However, the true challenge of entrepreneurship isn't just starting—it is figuring out how to keep that fire alive when competitors, doubt, hyper-scale, and complacency threaten to extinguish it. \u003ci\u003eMade in Fire\u003c\/i\u003e tells the gripping story behind the team that built one of India's leading travel platforms, successfully scaling not just a single company, but an entire ecosystem of technology ventures along the way. Part origin story and part masterclass builder's playbook, this book cuts through academic theory to deliver hard-won lessons from the front lines: how culture functions as a company’s invisible engine, why teams of dedicated believers consistently outperform lone heroes, and how modern founders must continuously reinvent their organizations before the market forces them to. Packed with candid insights into high-stakes bets, near-miss failures, and watershed decisions, \u003ci\u003eMade in Fire\u003c\/i\u003e is an essential read for anyone ready to forge something extraordinary.\u003c\/p\u003e\n\u003ch3\u003e\u003cb\u003eKey Features \u0026amp; Benefits:\u003c\/b\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cb\u003eBattle-Tested Wisdom:\u003c\/b\u003e Written from the trenches of real-world entrepreneurship, sharing genuine insights from scaling a top Indian tech platform.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cb\u003eBlueprint for Resilience:\u003c\/b\u003e Teaches founders and builders how to sustain momentum, cultivate unbeatable company culture, and survive intense market pressure.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cb\u003eRaw \u0026amp; Honest Narrative:\u003c\/b\u003e Avoids dry corporate theory in favor of real stories featuring high-stakes bets, near-misses, and pivotal business choices.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cb\u003eThe Perfect Gift:\u003c\/b\u003e An inspiring, highly valuable present for startup founders, aspiring entrepreneurs, business leaders, and corporate innovators.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"BEETLE BOOK SHOP","offers":[{"title":"Default Title","offer_id":52692747190555,"sku":null,"price":339.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0686\/2150\/0699\/files\/71VGZDz13RL._SL1500.jpg?v=1785323388","url":"https:\/\/beetlebookshop.com\/kn\/products\/made-in-fire-hard","provider":"Beetle Book Shop","version":"1.0","type":"link"}