{"product_id":"vuca-in-start-ups","title":"VUCA in Start-Ups","description":"\u003cp data-path-to-node=\"4\"\u003e\u003cb data-path-to-node=\"4\" data-index-in-node=\"0\"\u003eNAVIGATE THE UNPREDICTABLE. THRIVE AMIDST THE CHAOS.\u003c\/b\u003e\u003c\/p\u003e\n\u003cp data-path-to-node=\"5\"\u003eThe modern entrepreneurial landscape is defined by \u003cb data-path-to-node=\"5\" data-index-in-node=\"51\"\u003eVUCA\u003c\/b\u003e: Volatility, Uncertainty, Complexity, and Ambiguity. Following the unprecedented shifts of recent years, many established businesses folded, while a select few emerged stronger. What was the difference?\u003c\/p\u003e\n\u003cp data-path-to-node=\"6\"\u003e\u003ci data-path-to-node=\"6\" data-index-in-node=\"0\"\u003eVUCA in Start-Ups\u003c\/i\u003e is an essential analytical journey into the heart of entrepreneurship. It investigates the core drivers of success—asking whether it’s the pursuit of wealth, the drive for fame, or a genuine hunger for innovation that ultimately determines a venture's survival. This book does not just theorize; it dissects the real-world experiences of India’s most iconic unicorns, including \u003cb data-path-to-node=\"6\" data-index-in-node=\"396\"\u003eZomato, Paytm, Flipkart, Ola Cabs, and Quikr.\u003c\/b\u003e\u003c\/p\u003e\n\u003cp data-path-to-node=\"7\"\u003e\u003cb data-path-to-node=\"7\" data-index-in-node=\"0\"\u003eWhat this book offers for the modern entrepreneur:\u003c\/b\u003e\u003c\/p\u003e\n\u003cul data-path-to-node=\"8\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"8,0,0\"\u003e\u003cb data-path-to-node=\"8,0,0\" data-index-in-node=\"0\"\u003eCase Studies That Matter:\u003c\/b\u003e Deep-dive into the journeys of companies that chose the \"road less traveled\" and survived when others didn’t.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"8,1,0\"\u003e\u003cb data-path-to-node=\"8,1,0\" data-index-in-node=\"0\"\u003eThe Anatomy of Failure vs. Success:\u003c\/b\u003e Understand the underlying causes for why some ventures flourish in uncertain environments while others falter.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"8,2,0\"\u003e\u003cb data-path-to-node=\"8,2,0\" data-index-in-node=\"0\"\u003eInnovative Survival Strategies:\u003c\/b\u003e Learn why relying on past models is no longer enough and how to discover fresh opportunities in a volatile market.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"8,3,0\"\u003e\u003cb data-path-to-node=\"8,3,0\" data-index-in-node=\"0\"\u003eInspiration for the Bold:\u003c\/b\u003e Whether you are in the planning stage or scaling your venture, this book provides the research-backed insights you need to build a resilient, future-ready business.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-path-to-node=\"9\"\u003eIf you are embarking on an entrepreneurial journey, understanding how to operate within a VUCA environment is no longer optional—it is a survival skill. Let this book be your compass for navigating the uncertainty of today’s business world.\u003c\/p\u003e","brand":"BEETLE BOOK SHOP","offers":[{"title":"Default Title","offer_id":52423764508955,"sku":null,"price":424.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0686\/2150\/0699\/files\/71rhn_zIlsL._SL1400.jpg?v=1782869840","url":"https:\/\/beetlebookshop.com\/hi\/products\/vuca-in-start-ups","provider":"Beetle Book Shop","version":"1.0","type":"link"}